Through the previous survey, it can be found that the sales volume of sportswear in 2020 is leading in the entire clothing market, and part of the sales volume comes from sportswear. And according to the survey, Most Chinese primary school students are dissatisfied with their uniforms.
Platform:
I contacted the school and asked the teachers to organize students to participate in the drawing collection. And use my sister’s relationship net to find her friends to attend the event.
Intention:
1. Primary school students have their own style on school uniforms, and I can design new things according to the style of school uniforms they want. For future designs, these ideas and elements can be used to trigger and inspire inspiration.
2. In order to find the demand of customers.
Stakeholders:
Primary school students who have their own views on school uniforms
Question supporting the intervention:
My sister always cries because she wants to choose her favorite clothes to go to school in the morning. She has her own cognition and opinions on her own clothes. So what is the cognition and opinion of the post 2000 generation on fashion sportswear? How to better collection and use their creativity?
Activity/event allowing users to engage:
I had noticed my young sister’s school uniform was full of sports clothes, so I started a creative painting Activity with the theme of “Paint users to engage in your desired school uniform” to allow their imagination to be stimulated.